Writing/Publication Activities

Nobuhisa Kishi Nobuo Momose

Nobuhisa Kishi

Theme Lists of "Views of Top marketers active in Global Markets" Interviews
Articles are based on interviews and discussions with executives and cover topics including corporate philosophy and its implementation, in addition to issues facing managements of global companies.

Nobuo Momose

*The June and July '06 edition of "Bulletin of Nikkei Advertising Research Institute" "Why advertising agencies can eat rice? Part2---- Reflection of an advertising man of international mind.h
*The April and May '06 edition of "Bulletin of Nikkei Advertising Research Institute" "Why advertising agencies can eat rice? Part1---- Reflection of an advertising man of international mind."
*'05 edition of "A comprehensive Textbook for Adpeople Through Theories and Case Studies" Nikkei Advertising Research Institute: Chapter17 "The Role and Fun of Advertising Agencies"